cloakware robustness solutions
industry perspective
Piracy causes content owners and studios to lose money.
The entertainment industry is reluctant to release premium content to devices and media players that fail to protect their digital assets.
Digital rights management (DRM) standards attempt to balance the revenue rights of a content owner with the legitimate freedoms of a paying consumer. However, to ensure this balance, DRM standards must enforce the protection of the system that manages the access to the content. Hence the Robustness Rules — a set of security measures that must be deployed into a device to ensure that all licensed content is protected from piracy.
Cloakware's Robustness Solutions are a quick and easy way to conform to these rules, saving significantly the time and expense of developing compliant applications in-house.
Cloakware supports all the leading standards and protocols and is working with industry organizations toward their interoperability. Cloakware customers include major consumer electronics companies and content distributors. Cloakware solutions are currently protecting millions of software clients on PCs, portable devices, mobile phones and set top boxes worldwide.
Security measures for a device or application are specified by the standard’s licensing authority in Robustness Rules. These rules dictate requirements, including preventing widely available and specialized attack tools from accessing secret and confidential content data.
For most applications, these requirements mean integrating specialized security techniques focused on preventing these types of attacks. Information hiding, code and data transformation, code signing, executable encryption and anti-debug all act as defenses within and around the application, securing the content to the application and ensuring revenue protection for the content owners and distributors.